In this digital era people consume and view a large quantity of architecture through photographs as opposed to physical, spatial experiences. The advantages of architectural photography are great; it allows people to obtain a visual understanding of buildings they may never get the opportunity to visit in their lifetime.
And architectural photography is largely used in real estate business as well.
The following tips aim to not only improve the visual strength of your architectural photography, but also the stories that they can tell and it will also help your real estate clients.
1. Shoot in a variety of weather conditions and times of day:
People often tend to seek the most dramatic lighting to shoot architectural wonders, such as sunset hours when shadows are long and colors are bright. It only really encapsulates the building’s atmosphere at one specific point in time. Shooting a series of images during different times of the day, or even in various weather conditions, can help to paint a fuller story of the building’s relationship with its environment.
2. Prioritise good lighting:
Regardless of when you are shooting photographs, good lighting should always be a priority. Great architectural lighting helps to emphasise a space, a specific structure or atmosphere, and thus plays a big role in shaping one’s understanding of what is important in that specific architectural project.
3. Look for a unique angle:
Playing with perspective is not only an entertaining thing to do, it can also be very rewarding. Taking time to find a different angle from which to photograph can expose an overlooked form or abstraction of a building’s detail that may give rise to another level of beauty and appreciation for its form.
4. Explore details as much as the whole:
Although shooting with a wide-angle lens is usually the smartest thing to do when it comes to architectural photography, buildings contain hundreds of intricate little details that are lost when an entire facade or room is shot in one frame. Exploring details up close could reveal something new about the building’s history or construction
5. Use post-processing tools:
Processing images has become quite a standard part of photography, allowing you to tweak your images to perfectly match that atmosphere you want to capture. While images should only be altered with a clear understanding of what kind of changes are acceptable, software such as Photoshop and Lightroom are easy to use with a wide variety of advanced functions such as lens correction. And we at URetouch Photos are always here to meet all your post processing requirements.
6. Revisit the site multiple times:
Returning to the same place again and again will reveal new layers to the architecture that can be used to communicate the development, or perhaps the degeneration, of a building over time. Seeing a perfect photograph of a newly constructed building is of course beautiful and fascinating, but why not follow the architecture beyond that perfect first shot? Perhaps the real interesting aspects of the building are only exposed over time.
7. Research the building beforehand:
Reading up on the history and context of an architectural site before visiting is one of the best resources that will, without a doubt, help you to focus your photography on a relevant story or idea that captures the essence of the building.
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